Small Time

To commemorate the launch of their new OG line of ring watches, we worked with fashion brand Small Time to design and build an e-commerce site capable of scaling along with their seasonal production schedule. Featuring a modern, minimalist design language, the responsive site is built onto a Shopify backend, allowing a flexible means of managing orders and inventory. In order to strike the right balance between product features and contemporary lines and visuals, we feature full-bleed photographs on the main pages of both mobile and desktop sites, and a low-friction checkout flow that prioritizes a seamless customer experience.